The Future of Insurance Marketing is Now…
Insurance hasn’t really changed much. In the past 20 years, since we started selling insurance, insurance is still insurance.
Insurance marketing however, has changed in every way. 10 years ago, you could still get enough leads from the Yellow Pages. Those days are gone. They are never coming back.
My name is Tony Jackson and with my partner, Len Teague, we have almost 40 years of combined experience in the insurance business. Both of us began to realize however, as technology evolved, our advertising and marketing methods were becoming less and less effective.
Both of us know how hard it is to get new leads, or even to get in front of people in our community.
Times have changed, so we decided to change with the times.
Insurance Marketing Means: You Must Get Found By Your Prospects
We know that for you, the agent, getting found online today is the foundation for every other thing you do in your marketing. If you cannot be found when someone searches for an insurance agent in your community, you will fall through the cracks of obscurity and your business will suffer.
The foundation for being found online begins with a professional website. Website technology has changed rapidly. You may think that your website is just fine, but it is the search engine spiders that you want to please.
Having a great website is not enough. Businesses invest thousands of dollars building a great website which gets buried on page 5 of Google and nobody ever sees it (hardly anyone goes past page one).
Go to Google and do a search for “insurance agent.” At the top of the page, you should see a series of “tear drops” and listing of local insurance agents in your area. Those are the companies you are competing against.
Those are the ones you need to beat.
At Insurance Agency Marketing, we take the guesswork out of the equation and we get you found. Period.
Insurance Marketing Today Means Combining Old and New Technologies
In addition to helping you get found online, we are experts in combining “Old School Technology” such as local advertising, with “New School Technology” such as using your website.
In the “Old School” we would just send out a post card and hope that someone would call. In the new school, we send out a post card and drive people to a landing page online where we get them to respond immediately. We get instant results and we can easily measure our results.
Call today and get a free consultation. Let us help you take your marketing to the next level and get more business.
Call Insurance Agency Marketing at: 888-803-6034
